Shop.Richmond.com
Shop.Richmond.com offers all RMA members the opportunity to gain additional exposure to consumers via the Internet at no cost.
Members can create their web presence with a logo, three images, descriptions, keywords, various locations, etc. and update this information at any time at their convenience from office or home.
The following step-by-step hints will assist members in the easy process of creating and updating their individual web presence on the Internet:
Helpful Hints
for editing information on shop.richmond.com for members of the Retail Merchants Association
- Each Retail Merchants Association member company automatically has a basic text web presence on www.Shop.Richmond.com. The site is self-maintained by the member and can be enhanced with logo, three images, searchable keywords, description and various locations at NO COST. Web site, e-mail links, coupons, promotions and events are available through Richmond.com for a monthly fee.
- Go to www.richmond.com/client to update your listing.
- Enter your Member ID and Password. Your Member ID is your four or five digit Retail Merchants Association member number found on your mail, statement, etc. Your initial Password is a two or three digit number which is double the value of the first two digits of your Member ID. (If your Member ID is 1234, your Password is 24.) You may change your Password at any time.
- You may update store / company info at any time. Once you are there, click on Listing ID for the areas to edit. These will be represented as tabs at the top of the page.
- Always be sure that the cursor is at the far left of any field in which you are entering information.
- Each member is included in the Shopping channel and Shopping guide in the Local Directory channel and one subcategory that can be changed by RMA. Additional guides or subcategories are only available to enhanced listings customers of Richmond.com.
- The Basic Info tab allows for a description of your business. No maximum length. Please check the HTML box if you plan on including HTML tags. This tab is also where you input your logo. Logos must be .jpg or .gif and must be resized to 120x120 pixels, 72dpi and optimized for the Web. The logo will appear to the left of the Member Company name.
- The Address Info tab allows you to place your business in up to two areas of town, address, phone number, fax number, URL and e-mail, hours, keywords, etc. You can enter your URL and e-mail however it will NOT show unless you are an enhanced client of Richmond.com.
- Include the area code in parentheses in all phone number(s).
- In the Keywords field, space once between each word or use a comma. Single word Keywords are better than a “phrase.” Use the plural of a word if applicable as long as the singular version is included in the plural. No maximum number of Keywords.
- Locations allows for specific business location addresses. Follow the guidelines exactly for the info to appear correctly. The “map it” feature will automatically be included. If your corporate address is also a storefront location, add it to the Locations listing.
- The Brief Location Description allows for “We are conveniently located at the corner of Main and Elm Streets” for example.
- The Images tab is where you can input up to three images. In order to add an image to your listing, click on edit next to the View Image area for each image box. Click on browse and find the image on your computer and select it to have it appear. You have the opportunity to list a photo credit and caption for each image. All images should be web ready .gif or .jpg files, resized to 200x200 pixels, 72 dpi and optimized for the Web.
- SAVE CHANGES in each section.
- Inexpensive scanners can produce professional results. This information can be updated using any computer with Internet access at any time.
- This information is accessed at www.Shop.Richmond.com and is also the “Shopping” link on the home page of www.Richmond.com that receives millions of page views per month.
- Basic and updated text information (no images or logo) for all members is also shown in the RMA Membership Directory at www.retailmerchants.com.
- Contact Preston Perrin at the Retail Merchants Association (804-662-5500) or your sales representative at Richmond.com (804-355-4500) if you have any questions.
