Retailers 4Life: Donors
Organ donation and transplantation saves lives. One organ donor can save 7 lives, restore sight to two people and help many others. Four Virginians die each week waiting for a life-saving organ transplant that doesn’t come in time.
The Retail Merchants Association has partnered with the Donate Life Partnership—which comprises United Network for Organ Sharing (UNOS based in Richmond, VA), Donate Life America, LifeNet Health, Old Dominion Eye Foundation, and Minority Organ Tissue Transplantation Education Program (MOTTEP) of Richmond—during the month of April 2008 to increase awareness and encourage Organ Donation. RMA members have offered their retail locations as places where customers can further their education about the importance of Organ Donation as well as sign up to become Organ Donors.
Saturday, April 19th was regionally promoted as “Retail Merchants Association’s Donor Sign-Up Day.” Retailers were encouraged to offer sales incentives during the day, and customers wishing to become Organ Donors could do so confidentiality on-line or via the mail.
Those interested in donating are still encouraged to do so, and retailers and other places of business are likewise encouraged to continue offering donor information onsite.
Please contact Preston Perrin at 804-662-5504 or pperrin@retailmerchants.com for more information.



